Rocket Sports Media Launches Four New Hockey Publications
MONTREAL, QC. – This summer, Rocket Sports Media, Inc. (RSM) has launched a series of new websites to meet the growing global demand for hockey information via its All Habs Hockey Magazine brand.
All Habs has been the digital leader for providing original content to fans of the Montreal Canadiens in four languages: English, French, Spanish and Brazilian-Portuguese. This multilingual collection has been housed, until now, all on the AllHabs.net platform. In addition, the website reported on the Hamilton Bulldogs, the AHL affiliate of the Montreal Canadiens.
As of this summer, a separate site was developed for each of these areas of focus, resulting in the rollout of:
The Spanish site, All Habs en Espanol, will be unveiled in the fall.
In addition, RSM is complimenting this phase of expansion with an English-Czech bilingual website focusing on Czech hockey prospects playing in Europe and North-America building upon a popular AllHabs.net column from its Czech based correspondent.
Each of the four new websites are built upon the same popular magazine format as All Habs, featuring trusted information, accurate analysis, diverse opinions and fan-focused columns. The expansion further meets the RSM ongoing goal to provide original content to its readers in their language of choice. The enhanced experience includes readers of its flag-ship site, All Habs, which results in improved navigability.
As a sports and entertainment media company, Rocket Sports Media continues to maintain its strong position in the industry by maturing and evolving its portfolio of brands to nimbly respond to changes in the marketplace. RSM continues to bring more choice and more content to its readers, provides a broader platform for more writers and creates more targeted opportunities for our advertising partners.
About All Habs:
All Habs Hockey Magazine is an independent digital hockey magazine with a primary focus on the Montreal Canadiens. It is a recognized brand in the hockey world as a trusted source for news, opinion and analysis of the Canadiens. Its mission is to build a world-wide network of hockey fans that are informed, engaged, entertained and connected.
About Rocket Sports Media:
Rocket Sports Media, Inc. is a respected sports and entertainment media company committed to pursuing and reporting the truth in an ethically responsible manner. RSM works to develop a talented, diverse set of writers, providing them a platform to share their voice with the broadest possible audience. Our core commitment to honesty, integrity, and values guides our engagement with readers, personnel, and business partners.
To learn more about the launch or for prime advertising opportunities, please contact:
Coordinator of Public Relations, Rocket Sports Media
Chez Rocket Sports Média (RSM), nous contribuons à bâtir une communauté mondiale et engagée d’amateurs sports. Nous nous sommes engagés à fournir de l’information et du divertissement pour celle-ci, et notre collaboration avec Fantômes du Forum nous aidera à continuer de développer le réseau.
Fantômes du Forum (FdF) est un forum/groupe de discussion francophone centré autour du Canadien de Montréal, qui vise aussi à maintenir une atmosphère légère et familiale. FdF accueille l’humour ainsi que le développement de nouveaux liens d’amitié en discutant le hockey ou n’importe quel autre sujet dans une manière animée et divertissante.
Un des objectifs primaires de FdF est de soutenir les organisations charitables. RSM incorporera cette portion de la mission de FdF dans notre initiative “Rocket Power” où les partisans peuvent s’unir afin de faire une différence dans la vie des autres.
«All Habs Hockey Magazine» est la publication phare de RSM, qui met en vigueur du contenu original publié dans quatre langues. Nous avons l’intention de présenter Fantômes comme composante essentielle du lancement du Magazine All Habs. Le Magazine fait partie de notre stratégie d’élargir notre couverture francophone afin de satisfaire la demande croissante.
Le slogan de FdF est comme suit : «C’est effrayant à quel point on a du plaisir.» Nous pensons que vous aurez du plaisir aussi. Glissez un mot à vos amis : les Fantômes du Forum de Montréal ont une nouvelle adresse.
Nous sommes fiers de ce nouveau partenariat. Notre équipe en pleine expansion travaillera fort afin de vous fournir avec une expérience inédite, en continuant de vous amener une communauté de hockey en ligne de la plus haute qualité.
At Rocket Sports Media (RSM) we are dedicated to building an engaged community of sports fans world-wide. We are committed to keeping that community informed and entertained, and our collaboration with Fantômes du Forum will help us to continue building connections.
Fantômes du Forum (FdF) is a French-language forum / discussion group centered around the Montreal Canadiens, which also focuses on keeping a light-hearted and family atmosphere. FdF fosters humour and development of new friendships while talking about hockey or any other subject in a lively and entertaining manner.
One of FdF’s main goals is to support charitable organizations. RSM will incorporate that portion of the FdF mission into our “Rocket Power” initiative, where fans can unite to make a difference in the lives of others.
All Habs Hockey Magazine is the flagship digital publication of RSM which features original content published in four languages. We intend to feature Fantômes as a key component of our launch of Le Magazine All Habs. Le Magazine is part of our strategy to broaden our French language coverage to meet increasing demand.
The motto of FdF is “C’est effrayant à quel point on a du plaisir / It’s scary how much we enjoy.” We think that you will enjoy too. Tell your friends that the ghosts of the Montreal Forum have a new home.
We are proud of this new partnership. Our newly expanded writing team will be working hard to provide you with a new fan experience as we continue bringing you a premiere online hockey community.
Rocket Power is an initiative pioneered by Rocket Sports Media designed to mobilize hockey fans to support charitable organizations and to get involved in their communities. We proud to help raise awareness with a series of continuing features intended to spotlight members of the hockey community who are making a difference.
MONTREAL, QC. — Wendy Ferris Groulx has been instrumental in involving the Montreal Canadiens with fundraisers for autism spectrum disorders. She and her husband, Canadiens goaltending coach Pierre Groulx, are parents to twin boys. One of the twins, Leo, was diagnosed with autism just over a year ago. Here, she discusses her, and the Canadiens’, involvement with Autism Speaks, to raise both funds and public awareness for the disorder.
How did you get involved with Autism Speaks?
This happened through the Montreal Canadiens Children’s Foundation. Our of our twin boys, Leo, was diagnosed with autism a little more than a year ago, a couple of months before his 3rd birthday. During the lockout, my husband spoke with Geneviève Paquette, the executive director of the Montreal Canadiens Children’s Foundation and suggested that the Foundation do something to promote autism awareness, if possible. She then brought this all together, with Pierre and I creating Team Canadiens-Pierre Groulx for Walk Now for Autism Speaks, and both Autism Speaks and the social-services group CRDI-Montérégie coming together to promote autism awareness at the April 1 game at the Bell Centre.
MONTREAL, QC. — This five-day hiatus from Habs hockey has given us an opportunity to review the 11-games played so far and look ahead to what we might expect from the Canadiens in the months to come. Let’s take a few minutes to turn the camera on ourselves and repeat the exercise. With more than 70 regular season games left to play, let’s answer your question “What can we expect from All Habs?”
Our plans are a little more ambitious this year, because there are more of you visiting our site, a lot more! In September we set an all-time record for visits to All Habs — in October, we beat it. In fact we’ve had to move to a new server to accommodate all of you.
If you have ever flown out of San Francisco International Airport you are aware that it is known for it’s particularly steep takeoffs. Well, that is the same trajectory of All Habs over the past year, and we have YOU, the readers to thank for it!
So what makes us different?
First time readers notice that we are called All Habs Hockey Magazine. That’s deliberate — we have assembled a huge amount of exclusive, original content in a digital magazine format. Unlike other websites, you can browse through categories all the way down the main page to find new articles rather than having just one or two recent pieces at the top of the page.
Whether you are looking for in-depth features, game previews and reviews, headline and game day news, fan-focussed pieces, the latest video, or official news releases, you can find it all at All Habs. It’s comprehensive hockey coverage and you can count on us being here to publish fresh content 12 months of the year.
“To build a world-wide network of Montreal Canadiens fans who are informed, engaged, entertained and connected.” — All Habs Network mission statement
As you see from our mission statement, we are well aware that Habs fans are everywhere. We initiated PlanetHabs.com as a way of uniting Canadiens fans who are more than a stones-throw from the Bell Centre. To this end, we provide original content in English, French, Spanish and Brazilian Portuguese — we’ve also integrated a translation feature in our toolbar to accommodate those who aren’t part of the four major language groups in the Canadiens fanbase.
The convenience doesn’t stop there. Many feature articles are recorded by a professional voice artist and are available to listen from our site providing another way for visitors to enjoy our offerings. We call it All Habs Out Loud.
You’ll notice a remarkable amount of variety written from diverse perspectives. We try to have something for everyone with one or two exceptions. We do not promote rumours nor do we provide white-space for bickering trolls.
But if you are looking for a website that would rather be right than first, then All Habs is the place for you. Your trust is very important to us. We are glad to be the source you rely on for your daily dose of Habs news and in-depth analysis.
This is your site and we do our best to reach out and connect with you. All Habs is a recognized industry leader in the use of social media. Rather than just an vehicle to push our content, we use tools like Twitter, Facebook, and Tumblr to discuss issues and gather your opinions.
With close to 45,000 followers on Twitter, @All_Habs is the 11th most influential hockey account (as reported by the Edmonton Journal in an article titled “Kings of Hockey Reporting on Twitter.”) Being listed in the same neighbourhood as Bob McKenzie, Darren Dreger and The Hockey News for the second year in a row has us all feeling rather proud. But more importantly for our readers, you can be assured that no other single team media site can match our reach.
So basically All Habs is a platform where all hockey fans can meet and interact in the way they most feel comfortable whether via an informative read, interacting in a discussion forum or meeting in person. Yes, in person too. Our fan events bring passionate hockey enthusiasts together in person to meet, network and create friendships in ten cities across Canada and the United States through HabsTweetup.com.
How do we do it?
The backbone of All Habs is a committed team of talented people — we consider ourselves a family. There are gifted writers, many of whom are trained and experienced journalists who write from a variety of perspectives producing original content in a variety of languages. We are also photographers, video editors, event coordinators and fantasy sports experts all committed to creating premiere products and fan experiences.
Here’s just a sample of what you can expect from a few of our writers.
“I will offer my opinions and analysis on the Canadiens, with a special focus on goaltending. I will monitor the evolution of Carey Price and Peter Budaj, with an eye to how they stack up against their division rivals.”
“You can expect me to deliver a refreshing outlook on the team from a fan’s perspective. I am plugged into the Montreal community, and can usually be found watching games at pubs across the city, along with my fellow die hard Habs supporters.”
“My focus will be on Montreal Canadiens’ prospects, playing in the AHL and CHL. You can expect daily news, multimedia clips and informative features like “Who’s This Guy?” which will be of interest to our readers who wish to keep an eye on their future Habs.”
“I love to involve readers in my articles, I enjoy the interaction. I will ask for your opinion, make up quizzes, and take polls via my Twitter account so you can have your say. I will concentrate on contributing French content, but will continue to submit English articles from time to time.”
You’ve heard from us, the next steps are yours.
Read our articles, leave comments to share your views.
“Like” our website page on Facebook and browse through our photo albums.
Visit our mobile site when you are on the go.
Attend a Canadiens viewing party organized by Habs Tweetup.
Get the best prices for Canadiens seats at the All Habs Ticket Center.
Spread the word by telling your family, friends, neighbours and colleagues that you’ve found the place to connect with Habs fans.
If you wish to be more involved, use the Contact Us tab to share how you can make a unique contribution to our team.
As you see, we’ve prepared for exciting season of hockey coverage. We’re thrilled that you have chosen to make All Habs a regular part of your day and we are sincerely grateful for your support. Now with the mini-break coming to an end, let’s get back to Canadiens hockey.